For Structured Retail: "Retail+"
Retail+ is the C&CC solution to improve monobrand or multibrand high street retail.
C&CC conceived and has been successfully implementing at both monobrand and multibrand retail chains the Ad-Hoc Solution "Retail+", that leads to the effective stores performance improvement.
"Retail+" has been designed to be rolled out fast and efficiently to several stores geographically dispersed.
It identifies improvement areas and it acts sharply, to lead to sales results improvement, thanks to a higher customer satisfaction, more customer loyalty and a broader customer base.
Thanks to Mystery Shopping/ Customer Analyses or to other internal and market analyses, the stores current status is depicted and possible solutions are recommended to the Customer.
Interventions vary, based on the Customer's priorities and objectives. They spam from processes optimization, to communication improvement, to training, to tools and manuals creation, to end customers data re-organization, to powerful and structured actions on the market.
Analyses and interventions are carried out in all or some stores, in phases or as one, to owned or franchise stores, to be focussed, to carry out a pilot, or extensively, locally or/ and abroad.
The end result is always measured to confirm to the Customer the objective has been achieved. C&CC follow-up ensures that the end result is rooted and lasting.
Analyses and interventions are complete and focussed, to care for all aspects impacting on stores performance.
|There is only one boss.
And he can fire everybody
in the company from
the chairman on down,
simply by spending his
money somewhere else
Customer Satisfaction STORE Brand PERFORMANCE
MYSTERY SHOPPING SALES Channel BRAND AWARENESS
Sales Personnel Relationship KPI Customer Base
TRAINING Skills Retail REVENUE Improvement
SERVICE Franchising SHOP Margins COMMUNICATION
SELL OUT Franchise COMMERCIAL RESULTS Loyalty CHAIN
Store Manager CRM Mystery Shopper POS Sales People
|Profit in business comes
from repeat customers,
customers that boast about
your project or service,
and that bring
friends with them
W. Edwards Deming
C&CC All rights reserved: 2012 - 2016
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